ShopRite and General Mills Support America’s Grow-a-Row Bee Pollinator Garden

April 30, 2021

$5,000 donation creates buzz at Pittstown farm

Representatives from ShopRite and General Mills helped celebrate the expansion of bee hives and creation of a pollinator garden at America’s Grow-a-Row farm in Pittstown, NJ on April 29.  At the event, General Mills presented a $5,000 check to America’s Grow-a-Row to support the garden that will increase crop yields for apples and various fruits and vegetables harvested annually at the America’s Grow-a-Row farm. 

The donation from General Mills is in addition to $25,000 provided to America’s Grow-a-Row by ShopRite to support Grow-a-Row’s mission to positively impact as many lives as possible through volunteer efforts of planting, picking, rescuing, and delivering free fresh produce to people in need.

“America’s Grow-a-Row is not only providing farm fresh produce to families in need across New Jersey, they are leaders in sustainable agriculture ensuring a greener and healthier future for our communities,” said Mary Bohannon, Senior Customer Manager, General Mills.  “By supporting the bee population we protect biodiversity in farming, food security and make it easier for America’s Grow-a-Row farm to flourish with quality produce.”

“ShopRite is proud to support America’s Grow-a-Row’s fight against hunger, especially with so many families struggling as a result of the pandemic,” said Robert Zuehlke, Manager of Corporate Social Responsibility for ShopRite.  “Bees play a critical role in supporting food supply in New Jersey and the nation, and with the bee population struggling due to habitat destruction, disease, deforestation and other factors, the importance of locally maintained pollinator gardens cannot be overstated.”

“We want to once again thank General Mills and ShopRite for their generosity and support of our farm,” said Chip Paillex, president and founder, America’s Grow-a-Row. “To put it simply, creating more hives and a pollinator garden means more healthy, delicious and sustainable produce for struggling families who otherwise may not have access to farm fresh fruits and vegetables.”

America’s Grow-a-Row volunteers make weekly trips to ShopRite stores in Clinton, Flemington, and Washington to rescue “not quite retail perfect” produce that is then delivered to local food pantries. Last year, America’s Grow-a-Row rescued over 70,000 pounds of produce from the Clinton and Flemington ShopRite  locations.  The Washington store partnership began in 2021.  Additionally, last fall, more than 30 ShopRite volunteers visited America’s Grow-a-Row and harvested eggplants that were delivered to the Community FoodBank of New Jersey.  As a result of their efforts more than 3,000 pounds of eggplant were collected -- the equivalent of 12,000 servings.

ShopRite is committed to fighting hunger in communities in which our stores operate, and that is why in 1999, ShopRite established the Partners In Caring program, a community-based, year-round hunger-fighting initiative that supports more than 2,200 charities. Since its founding, ShopRite Partners In Caring has donated nearly $51 million to soup kitchens, food pantries, homeless shelters, senior citizen centers, and other organizations that are on the front lines of fighting hunger.

For more on ShopRite’s sustainability efforts and how ShopRite is celebrating Earth Month and Earth Day 2021 please visit: www.shoprite.com/sustainability and www.shoprite.com/earthmonth2021

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