July 6, 2011, (Keasbey, NJ) – ShopRite’s 40th Anniversary celebration of the famous Can Can Sale continues with Summer Can Can! ShopRite kicks off the Summer Can Can Sale this Sunday, July 10th.
“Now’s the time to stock up while the values last…”
From the instantly recognizable song to the dancing can can girls, many of us have had some experience with ShopRite’s famous Can Can Sale. This year, the ShopRite Can Can is celebrating its 40th Anniversary. Started in 1971, ShopRite’s Can Can sale has a loyal and devoted following, with scores of customers eagerly awaiting the annual event. In fact, it proved so popular that in 2002, ShopRite introduced the Summer Can Can Sale.
Over the years, the Can Can Sale has changed and grown. Originally intended to focus solely on ShopRite Private Label products, today, many national brands are included as well.
To help spread the word about ShopRite’s 40th Anniversary Summer Can Can Sale, ShopRite has created a special website – “Get Can Canned,” which gives visitors the opportunity to become a ShopRite Can Can dancer by uploading a photo which will be placed on the animated dancer’s body. The video, set to the famous ShopRite Can Can jingle, can be emailed to friends or shared via Facebook or Twitter. You can also share your Can Can image in a special gallery on the ShopRite Facebook page. “Get Can Canned” at www.shopritecancan.com.
To kick off the Summer Can Can Sale, ShopRite will host a canned food drive with the Phillies on July 10th from 11 AM – 3 PM on Citizens Bank Way in Philadelphia. Donations from the food drive will benefit Philabundance, the Delaware Valley’s largest hunger relief organization. Fans who make a food donation will receive a will receive a FREE ShopRite re-usable grocery bag. The event will feature a LIVE 98.1 WOGL broadcast with The Breakfast Club hosts Valerie Knight and Frank Lewis, Can Can dancing with the Phillies Ball Girls and a chance to meet the ShopRite Potluck bloggers, who will be tweeting and blogging from the event. Additional prizes and giveaways while supplies last, as well as scheduled appearances by the Phillies Phanatic and Phillies legend Greg Luzinski!
Another key part of the 40th Anniversary celebration, which began with the January Can Can Sale, was the donation of 40,000 cans of food to food banks in the communities that ShopRite serves. The Food Bank for NYC, Community Food Bank of New Jersey, Philabundance, Connecticut Food Bank, Food Bank of Delaware and Maryland Food Bank were visited in January by ShopRite’s 40th Anniversary Can Can Truck (see photo attached) which delivered thousands of cans of food, especially important at that time of year, as food bank donations drop off post-holiday season.
Although there are no sales figures available from the early days of ShopRite’s Can Can, the company estimates it has sold more than 3 Billion cans over the sale’s 40 year history, including more than 150 million cans of vegetables, 10 million cans of soup, 3 million cans of tuna, 1 million cans of coffee and 5 million cans of pet food. For the 40th anniversary, sales are expected to exceed more than 300 million cans and bottles.
ShopRite’s 40th Anniversary Summer Can Can sale begins on Sunday, July 10th and runs for 2 weeks at all ShopRite stores in the Northeast. For more information, visit www.ShopRite.com.