Brodheadsville, PA (July 2012) – ShopRite announced today that the grand opening of its newest store, ShopRite of Brodheadsville, located at 107 Kinsley Drive in Brodheadsville, PA is planned for Sunday, August 5, 2012 at 8:00 AM. Media are invited to attend a preview lunch and ribbon-cutting ceremony on Friday, August 3 from 2:00 – 3:00 PM. Scheduled to join the Kinsley Family, who own and operate this location, are local politicians, elected officials and leaders of the religious community.
With special design features, including a clucking chicken and mooing cow (animatronic, of course!), a trip to the ShopRite of Brodheadsville will be like no other shopping experience. Vintage cars, such as an original wood-paneled 1926 Model T, and antiques are placed throughout the store to welcome customers and share with them a bit of the Kinsley family’s legacy. Model trains wind through the checkout area and memorabilia from Coca-Cola and cash registers from the early days of the grocery business lend an air of history to this brand new, state-of-the-art supermarket.
The new ShopRite of Brodheadsville will offer the local community a broad selection of products and services at ShopRite’s traditional low prices. In addition to a broad array of groceries and fresh produce delivered seven days a week, the 95,000 square foot store will have the services that ShopRite customers have come to expect including: a fresh bake shop that can create custom wedding cakes to rival anything seen on a cooking show; a full-service butcher; fresh seafood delivered daily; a full-service floral department and pharmacy, as well as a broad selection of ethnic foods, including an international aisle with a diverse selection of groceries from around the world. Natural and organic products will be available in every department of the store, which will also feature a large selection of gluten-free items. The ShopRite of Brodheadsville will also feature a Beer to Go department, making it one of the few grocery stores in the area to offer this one-stop convenience.
In addition, the store will have brick ovens for freshly made pizza, a Mediterranean Olive Bar and an Avenue Bean deluxe coffee bar. One of this store’s areas of specialty will be smoked meats – the ShopRite of Brodheadsville will smoke all of its own meat and seafood on premises.
Unique to the ShopRite of Brodheadsville is Doris’ Cafe, where the store’s Executive Chef John Hunt will offer a wide variety of prepared foods including a healthy greens and salad bar, a convenient selection of freshly prepared hot foods and an array of Asian specialties for dining in or taking out, as well as a fresh-made sushi bar, and a grill for made-to-order sandwiches, burgers and grilled chicken. The store will also feature an eat-in lounge with flat screens and Wi-Fi to give customers a relaxing place to enjoy dinner, relax with coffee or check their email.
The ShopRite of Brodheadsville will also offer ShopRite From Home® a service that allows customers to place online orders from their home computer or mobile device and have store associates shop for them, so they can come by at their convenience and pick up their packaged groceries.
Combining the grocery store of the past with the supermarket of the future, this store was built from the ground up using some of the industry’s “greenest” technologies to help reduce waste, protect the environment and create a more energy-efficient shopping experience. The ShopRite of Brodheadsville will include the latest energy-saving and sustainable technologies in refrigeration and lighting, including glass doors on the dairy and freezer cases, LED and T-8 lighting, environmentally-friendly refrigerant systems and a store-wide energy reduction system. Energy usage will be reduced by as much as sixty percent for refrigeration of products and as much as fifty percent for store lighting with the implementation of this state-of-the-art equipment. The ShopRite of Brodheadsville also plans to install solar panels to its white roof, which can actually reduce energy use by about 20 percent in hot, sunny weather and will also employ a waste to water machine, called a bio-digester, to convert organic waste that would otherwise be bound for a landfill into water. This machine has the potential to eliminate 240 tons of organic waste annually. The store will be the first in the area to feature FREE electric car charging stations in front of the store, which will be coming soon and will be located in specially-marked parking spaces.
Clayton Kinsley opened a meat market – Kinsley’s – in Tannersville in 1950. His son, Robert, took over the family business in 1967 with his wife Doris, followed by their daughter Dee Dee in 1969 and their son Chris in 1969. Today, Chris Kinsley serves as General Manager of the ShopRite of Brodheadsville. His two sons Christopher and Robert have also joined the family business, which now includes three generations of Kinsleys. “As longtime members of the Brodheadsville community, we are pleased to bring our friends and neighbors such a unique shopping experience. This new store offers everything our customers could want – and then some – and we are happy to bring the value, quality and low prices for which ShopRite is known to this brand new location,” said Chris Kinsley, Sr.