ShopRite of Warwick Launches “Fresh to Table” In-Store Experience

July 21, 2022
Warwick, NY – (July 19, 2022) – The ShopRite of Warwick announced the debut of Fresh to Table, an innovative store-within-a-store concept where customers can find fresh, on-trend foods and easy to prepare ingredients and meal solutions in a variety of grab-and-go formats.
 
 “We’re excited to expand our fresh food offerings at the ShopRite of Warwick with our Fresh to Table department,” said Steve Savas, president, ShopRite Supermarkets, Inc., which operates 36 ShopRite stores in the Hudson Valley, Capital Region, New Jersey and Pennsylvania, including the Warwick store located at 153 Route 94.  “Fresh to Table is a unique new store experience that provides delicious fresh-made meals and chef-prepared dishes along with nutritious ingredients to make preparing wholesome meals an easy, no stress task for our customers.”
 
Designed within the store’s existing footprint, Fresh to Table reinvents and reimagines traditional produce and fresh departments to provide inspired, high-quality options and ingredients for shoppers looking for a one-stop shop meal experience. These include sections with ready-to-cook items, ready-to-heat and serve items, and ready-to-eat meals and a hot soup bar. The multi-purpose space also features new and innovative foods from ShopRite’s Own Brands, including ShopRite’s award-winning Bowl & Basket and Wholesome Pantry lines.
 
Fresh to Table also offers new digital conveniences designed to help customers save time and money while providing great meals for their families. Convenient digital components such as ShopRite Order Express are available for customers to pre-order meals online, and distinctive signage and designated checkouts make the Fresh to Table in-store experience easy and intuitive for visitors.
 
Fresh to Table at the Warwick store combines the best of ShopRite’s ready-made, fresh to go meal and chef expertise with the latest in integrated technology such as online ordering via ShopRite’s Order Express app, which allows customers to order ahead of time for express pick-up, or for delivery via DoorDash. Shoppers can also access Fresh to Table options on the store’s online shopping service.
 
About ShopRite
ShopRite is the registered trademark of Wakefern Food Corp., a retailer-owned cooperative based in Keasbey, NJ, and the largest supermarket cooperative in the United States. With hundreds of supermarkets located throughout New Jersey, New York, Pennsylvania, Connecticut, Delaware and Maryland, ShopRite serves millions of customers each week. Through its ShopRite Partners In Caring program, ShopRite is dedicated to fighting hunger in the communities it serves. Since the program began in 1999, ShopRite Partners In Caring has donated nearly $50 million to food banks that support more than 2,200 worthy charities. As a title sponsor of the ShopRite LPGA Classic Presented by Acer, ShopRite has donated $34 million to local organizations, hospitals and community groups. For more information, please visit www.shoprite.com.
 
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