Little Falls ShopRite presents the 2nd Annual ShopRite Sprouts Awards!

December 15, 2014
Little Falls, NJ (December 12, 2014) – ShopRite of Little Falls announced the top three winners of its 2nd Annual ShopRite Sprouts Awards at a special ceremony on December 1, 2014 at the Totowa Library. See photo. The ShopRite Sprouts program is an eight week incentive program designed to encourage children to try new fruits and vegetables.
                             
In this year’s program, participating children tried more than 104 varieties of fruits and veggies combined, including varieties of fresh, frozen, canned, and dried product, as well as 100% Juice.  Those that topped the list were bananas, apples, carrots and tomatoes. 
 
Heather Shasa, full-time store dietitian at Little Falls ShopRite initiated the program as a potential avenue for parents and guardians to have the resources, educational materials, and recipes necessary to embark on their own fruit and vegetable journeys for their children and families.  Each time a child tried a fruit or vegetable, they filled out an activity sheet and received a stamp on a stamp card. Once they received five stamps, they received a prize, and a new stamp card was issued. The activity sheets then decorated the windows of Little Falls ShopRite. 
 
Cooking classes were added at the Totowa Library where children could create and sample recipes featuring produce in a fun and inviting atmosphere amongst their peers.  Topics included Fun with the Veggetti, Pizza Pizazz with Cauliflower Pizza Crusts, and Healthy Halloween.  In addition, in-store events featuring fruits and vegetables allowed participants to receive extra stamps on their stamp cards.
 
“According to a 2009 study by researchers at Ohio State University, just 16% of children ages 6 to 11 meet the government's guidelines [for fruits and vegetables],”  said Ms. Shasa. “Fruits and vegetables are great sources of vitamins, minerals and fiber, all of which are important for proper growth and development.  It is essential that healthy eating habits are established at a young age as these eating behaviors tend to continue into adulthood. Little Sprouts is a fun way to get these kids engaged and thinking about healthy eating.”
 
Heather Shasa MS, RD is the full time registered dietitian at Little Fall ShopRite.  She provides free nutritional services to the customers, associates, and the community of Little Falls.  Free nutrition services include nutrition seminars, demos, menu planning, private and group counseling, nutritional store stores, shopping assistance, and much more.  For more information regarding the nutritional services provided by ShopRite, contact Heather at 973-256.0909 x 248 or Heather.Shasa@Wakefern.com.
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About ShopRite
ShopRite is the registered trademark of Wakefern Food Corp., a retailer-owned cooperative based in Keasbey, NJ,  and the largest supermarket cooperative in the United States.  With more than 250 ShopRite supermarkets located throughout New Jersey, New York, Pennsylvania, Connecticut, Delaware and Maryland, ShopRite serves more than six million customers each week.  A long-time supporter of key community efforts, ShopRite is dedicated to fighting hunger in the communities it serves.  Through its ShopRite Partners In Caring program, ShopRite has donated $33 million to 1,700 worthy charities and food banks since the program began in 1999.  As a title sponsor of the LPGA’s ShopRite Classic, ShopRite has raised more than $27 million for local organizations, hospitals and community groups.  Progressive Grocer named ShopRite its 2011 Retailer of the Year and Supermarket News awarded ShopRite its 2011 Retail Excellence Award.  For more information, please visit www.ShopRite.com.

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